Research your destination about New York City, USA and using secondary data and facts from a variety
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Question:
Research your destination about New York City, USA and using secondary data and facts from a variety of sources, and will present this information using the following structure:
- Title Page
- Executive Summary (1 page)
- Background (Page 2)
- Introduction (Page 2/3)
- SWOT Analysis (Page 4 - 5)
- Value Proposition (Page 5-6)
- Target Market (Page 7) i.e. A detailed, demographic, psychographic, geographic and behavior response analysis of target consumer(s).
- Competitor Profiles-London ,England and Paris , France (Page 8)
- Marketing Mix (Page 9 - 10) (Describe the key elements of the brands marketing mix including product, price, place, and marketing communications)
- Opinion (Page 11)
- Recommendations (Page 12)
- References (Page 13-14)
Related Book For
Strategic Management Concepts And Cases
ISBN: 9781119563136
3rd Edition
Authors: Jeffrey H. Dyer, Paul C. Godfrey, Robert J. Jensen, David J. Bryce
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