Question: Retailers must consider the trade - offs between lower operating costs and potential q , Blank from having multiple stores in an area. economies of
Retailers must consider the tradeoffs between lower operating costs and potential Blank from having multiple stores in an area.
economies of scale
consumer demand
vertical integration
channel integration
sales cannibalization
Hudson runs a store featuring handmade dinnerware and decorative pottery. Since demand was high and supplies were low, he decides to buy an old warehouse and then hire craftspeople to work there to produce the plates and pottery he sells. The store would provide all the supplies needed and would be the only customer. This business is engaging in
market expansion.
horizontal integration.
market penetration.
unrelated diversification.
E vertical integration.
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