Retailing marketing question

Final Project/Presentation Instructions 1 You are going to research a retail company type of retail company is your choice). You will want to provide a. History of the company i Founders/owners Number of years in business ill. Number of stores/locations iv. Other historical information that you might find b. Type of retail business i Merchandise/services sold IL Any changes in merchandise/services sold over the years? Type of location that is typical for this business i Brick-n-mortar? il Online business? Both? iv. Shopping center, urban, freestanding planned locations? V. Retail channel? d. Trade area characteristics Trade area 1. Size il competition e. What other information can be provided such as: 1. Management ii. Customer service II. Not limited to these two 2. You will want to have a written report and prepare a presentation for the class. a. Written report i. Use correct grammar, mechanics of writing, and format ii. Use headings 1. First level, second level headings iii. Have an 1. Introduction 2. Provide your information 3. closing to the report iv. Citations 1. A minimum of four citations 2. All the work may not be from Wikipedia 3. You may use interviews to gain some of your information 4. You may use company website as ONE Ptoute but you will still need other sources 3. Presentation i. You will use PowerPoint presentation software ii. You presentation will have 1. Title slide 2. Final slide will be citations 3. You may use graphics if they are supporting of the information on the slide 4. Follow the rules of planning slides for a presentation a. You will need to be sure to put citations on slides where you have information from another source. ill. All presentations will be the final of class (be sure to turn in your best work)