Retaining Employees Assignment $($Magnetic Computers$)$

Imagine working for Magnetic Computers, a large technology and selling organization $(1000+$ employees$).$

Magnetic Computers sells business$-$to$-$consumer $($B$2$C$)$ products:

$$ computer devices

$$ electronics

$$ smartphones

Organizational structure: generalist$/$geographic

Organization's main issues:

A$)$ The organizational structure makes selling the large product line difficult. The sales force lacks the depth of knowledge to meet customer needs. Customers frequently ask detailed product questions. The sales force has difficulty keeping up with the latest innovations. Executives want to restructure to a product specialist or functional organization. They also want to change the reporting structure so it is horizonal, flat, or small groups, so there is greater autonomy.

B$)$ Despite efforts to hire and retain diverse personnel, on average minorities and individuals from underrepresented groups leave within $2$ years. Furthermore, most remain in entry level positions.