Return Subm Procter & Gamble introduced its Duncan Hines ready-to-spread frosting in a small geographic area. When General Foods became aware of the product, it rushed to market its own Betty Crocker ready-to-spread frosting, which eclipsed the Duncan Hines product introduction General Food was able to enter which stage of the new product development process before Procter & Gamble? O Business analysis Idea screening Product launch Product development Idea generation 5 2 points Several product characteristics influence adoption of a new product. Which of the following is an example of how trilability makes products more likely to be adopted quickly? Potential customers can go to the Verizon Store or Apple Store to look at a new iPhone The iPhone is compatible with other products that Apple manufacturers, such as the Mac and iPad. Apple has designed iPhones with the idea that it would be easy-to-use Customers can see their friends and families using an iPhone The iPhone developed new features that competitors like LG and Samsung didn't have