Review the ipad self-completion questionnaire in Appendix 2 that will be administered to people in central Clare over the gourmet weekend in 2022. Identify five improvements to the questionnaire wording, structure, or respondent instructions. Discuss why each change is necessary and how it might improve the research. Be specific in your answer as to exactly what aspect of the research will be improved. Do not change the method by which the questionnaire is to be administered or write completely new questions.

AND You are the marketing manager of a major tourist attraction, the Adelaide Museum. You want to determine how many people visit, how often, and how they find out about your attraction. You are only interested in existing visitors for this research.

You are the marketing manager of Solver paints. You are developing a new range of glitter and neon special effect paints for trade (rather than domestic/home users). You are trying to decide on the mix of colours for the range.

For the scenarios above, justify and discuss if qualitative or quantitative research is more appropriate. Then, for each, outline an appropriate data collection method eg focus group, in-depth interview, telephone survey, face-to-face survey etc. Be sure to address issues of the objectives of the research, the required outputs and the respondents as well as any other aspects of the research you think relevant. Justify your choice.