Ritz Carlton tracks problems and elicits customer feedback in many ways as described in the case (see
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Question:
Ritz Carlton tracks problems and elicits customer feedback in many ways as described in the case (see exhibit 5). What, in your opinion, in general (not necessarily confined to Ritz Carlton and the case) is the value of using so many modes of collecting information and data?
You will earn full credit for providing any one logical reasoning with some elaboration that justifies having multiple modes of information and data collection.
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