Question: RULES Overall: A . This assignment is a group activity. B . A maximum of 4 members per group. C . No individual submissions accepted.
RULES
Overall:
A This assignment is a group activity.
B A maximum of members per group.
C No individual submissions accepted.
D One submission is required per group.
E No late assignments accepted.
F No alternate accommodations made.
TO START TASK
Starting on
Monday March th
On a first come first served basis
Post one member of group to the FP discussion group:
List of group members max
Read the previous submissions if any to see if your
desired company has already been chosen
Include the desired company in the title of your post
One company per group will be confirmed in the discussion
Once confirmed you are ready to start working on project
i Input
ii Output
iii. Productivity
Merchandise Flow
a Describe the merchandise flow for the company.
b Make one recommendation about changing the merchandise flow.
Category Management
a For the purpose of this section category management identify one category
that the company sells.
b What type of merchandise does this category represent?
c Where is the category in its life cycle?
d Develop an assortment plan for the category. Justify the choices you are making.
Branding Strategies
a Debate the mix of national brands and private label brands sold by the company.
b Determine if the company should expand or contract the number of private label
brands available. Justify your decision.
c Determine the private brand strategy the company is following. Make a
recommendation on whether to continue with this strategy or to change to another
private brand strategy. Provide an example and justify the recommendation.
Pricing Strategies
a When setting prices, describe how the company takes into account
i Cost
ii Demand
iii. Competition
iv Legal considerations
b Make two recommendations on how setting prices could change.
c What price adjustments does the company engage in
d Make two recommendation on possible price adjustments.
e What pricing strategy is the company following?
f Make one recommendation on changing the pricing strategy used.
g How does the company currently use pricing apart from pricing adjustments to
stimulate sales?
h Make two recommendation on how the company can stimulate sales. These are
recommendations you have NOT made before in this section.
Summary
a Provided a summary of the analysis and recommendations you have compiled.
b Express an opinion on the future success of the company.
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