Question: Run the resource allocation analysis across physician specialties with a salesforce constraint of 430 reps. Discuss the recommended salesforce allocation regarding the following aspects: Profit

Run the resource allocation analysis across physician specialties with a salesforce constraint of 430 reps. Discuss the recommended salesforce allocation regarding the following aspects: Profit improvement? Products that overspent and underspent? Optimal sizes? [10pt] Hint: Follow the steps below to run the allocation analysis using Enginius: o Click Run Resource Allocation under Quick Links In the pop-up window:

2 o Select Base scenario for specialties as the Base scenario. o Select Calibration effort data for specialties as the Effort data. o Select Calibration impact data for specialties as the Impact data. o Check Impose constraints on effort levels. o Check Set global maximum effort constraint, set the constraint as 430. o Check Set category-specific effort constraints, select Segment specific constraints for specialties o Press Run.

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