Sales Forecast and Flexible Budget Olympus, Inc., manufactures three models of mattresses: the Sleepeze, the Plushette,...
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Sales Forecast and Flexible Budget Olympus, Inc., manufactures three models of mattresses: the Sleepeze, the Plushette, and the Ultima. Forecast sales for next year are 15,170 for the Sleepeze, 12,530 for the Plushette, and 4,570 for the Ultima. Gene Dixon, vice president of sales, has provided the following information: a. Salaries for his office (including himself at $66,000, a marketing research assistant at $38,800, and an administrative assistant at $26,900) are budgeted for $131,700 next year. b. Depreciation on the offices and equipment is $22,300 per year. c. Office supplies and other expenses total $18,700 per year. d. Advertising has been steady at $17,300 per year. However, the Ultima is a new product and will require extensive advertising to educate consumers on the unique features of this high-end mattress. Gene believes the company should spend 15 percent of first-year Ultima sales for a print and television campaign. e. Commissions on the Sleepeze and Plushette lines are 5 percent of sales. These commissions are paid to independent jobbers who sell the mattresses to retail stores. f. Last year, shipping for the Sleepeze and Plushette lines averaged $55 per unit sold. Gene expects the Ultima line to ship for $75 per unit sold since this model features a larger mattress. Required: 1. Suppose that Gene is considering three sales scenarios as follows: Pessimistic Expected Optimistic Price Quantity Price Quantity Price Quantity Sleepeze $184 12,770 $204 15,170 $204 18,120 Plushette 302 10,440 358 12,530 373 14,370 Ultima 940 1,840 1,030 4,570 1,240 4,570 Prepare a revenue budget for the Sales Division for the coming year for each scenario. Olympus, Inc. Revenue Budget For the Coming Year Pessimistic Expected Optimistic Sleepeze Plushette $ Check My Work 3 more Check My Work uses remaining. Sales Forecast and Flexible Budget Olympus, Inc., manufactures three models of mattresses: the Sleepeze, the Plushette, and the Ultima. Forecast sales for next year are 15,170 for the Sleepeze, 12,530 for the Plushette, and 4,570 for the Ultima. Gene Dixon, vice president of sales, has provided the following information: a. Salaries for his office (including himself at $66,000, a marketing research assistant at $38,800, and an administrative assistant at $26,900) are budgeted for $131,700 next year. b. Depreciation on the offices and equipment is $22,300 per year. c. Office supplies and other expenses total $18,700 per year. d. Advertising has been steady at $17,300 per year. However, the Ultima is a new product and will require extensive advertising to educate consumers on the unique features of this high-end mattress. Gene believes the company should spend 15 percent of first-year Ultima sales for a print and television campaign. e. Commissions on the Sleepeze and Plushette lines are 5 percent of sales. These commissions are paid to independent jobbers who sell the mattresses to retail stores. f. Last year, shipping for the Sleepeze and Plushette lines averaged $55 per unit sold. Gene expects the Ultima line to ship for $75 per unit sold since this model features a larger mattress. Required: 1. Suppose that Gene is considering three sales scenarios as follows: Pessimistic Expected Optimistic Price Quantity Price Quantity Price Quantity Sleepeze $184 12,770 $204 15,170 $204 18,120 Plushette 302 10,440 358 12,530 373 14,370 Ultima 940 1,840 1,030 4,570 1,240 4,570 Prepare a revenue budget for the Sales Division for the coming year for each scenario. Olympus, Inc. Revenue Budget For the Coming Year Pessimistic Expected Optimistic Sleepeze Plushette $ Check My Work 3 more Check My Work uses remaining.
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Related Book For
Cornerstones of Cost Management
ISBN: 978-1285751788
3rd edition
Authors: Don R. Hansen, Maryanne M. Mowen
Posted Date:
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