Question: Salespeople at Pitney Bowes, a global technology company, systematically utilize LinkedIn to network and distribute more timely and useful information to B 2 B buyers.

Salespeople at Pitney Bowes, a global technology company, systematically utilize LinkedIn to network and distribute more timely and useful information to B

2

B buyers. This approach is known as

Chapter

1

Question

6

options:

social selling.

digital buyer communications.

social media marketing.

relationship marketing.

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Salespeople at Pitney Bowes, a global technology company systematically Linkedin to network and distribute more timely and useful information to buyersThis approach known

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