Question: ( Scenario 1 5 - 4 ) On the back of its Cheerios boxes, General Mills has printed a form to fill out for a
Scenario On the back of its Cheerios boxes, General Mills has printed a form to fill out for a cookbook offer. The booklet is available to consumers for a nominal charge of $ plus a $ shipping and handling charge. This is an example of :
selfliquidating premium.
onpackage sample.
advertising specialty.
slotting fee.
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