Sears restructured many times to meet consumer needs, however, it failed to meet consumer needs in e commerce Why did Sears digital strategy fail (Select all that apply) Check All That Apply Sears invested its resources in another brick and mortar giant, Kmart Sears invested its resources in another brick and mortar giant, Kmart Sears established sears com Sears established sears com Sears failed to offer a competitive digital strategy Sears failed to offer a competitive digital strategy Sears diversified into nonretail services like financial planning Sears diversified into nonretail services like financial planning

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Question: Sears restructured many times to meet consumer needs, however, it failed to meet consumer needs in e-commerce. Why did Sears digital strategy fail? (Select all

Sears restructured many times to meet consumer needs, however, it failed to meet consumer needs in e-commerce. Why did Sears digital strategy fail? (Select all that apply)

Check All That Apply

Sears invested its resources in another brick-and-mortar giant, Kmart.
Sears invested its resources in another brick-and-mortar giant, Kmart.
Sears established sears.com.
Sears established sears.com.
Sears failed to offer a competitive digital strategy.
Sears failed to offer a competitive digital strategy.
Sears diversified into nonretail services like financial planning.
Sears diversified into nonretail services like financial planning.

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