SECTION A Read the case study and answer the questions that follow: Coca-Cola Co. restructuring business ATLANTA-The Coca-Cola Co. is reorganizing, reducing its number of operating units from 17 to 9 and creating a platform services group. Platform services is intended to improve scale and expertise throughout the nine new operating units. "We have been on a multi-year journey to transform our organization," said chairman and chief executive officer James Quincey. "The changes in our operating model will shift our marketing to drive more growth and put execution closer to customers and consumers while prioritizing a portfolio of strong brands and a disciplined innovation framework. As we implement these changes, we're continuing to evolve our organization, which will include significant changes in the structure of our workforce." The company's current structure includes 17 business units that are under four geographical segments plus Global Ventures and Bottling Investments. After the restructuring, the 17 units will be reduced to 9. The operating leaders will report to Brian Smith, president and chief operating officer. A portfolio review is also underway with the intent of creating "a tailored collection of global, regional and local brands with the potential for greater growth," according to the company. The five global categories management sees having the opportunities include Coca-Cola; sparkling flavours; hydration, sports, coffee and tea; nutrition, juice, milk and tegories. ing workforce reduction but did say it is working on a plan and will share more Separation program that will be offered to approximately 4,000 -recent hire date on or before Sept. 1, 2017. A verance program are expected Source: https://www.foodbusinessnews.net/articles/167 Answer ALL the questions in this section. Question 1 .1 "The operating leaders will report to Brian Smith, president and chief operating officer". Based or your understanding of management levels. Identify and briefly discuss the management level o Brian Smith's position at Coca-Cola Co. The operating leaders fulfil different managerial roles at Coca-Cola Co. Explain the Mintzberg' Management roles to educate these leaders on what the organisation expects them to do in the roles. on 2