Section B

Section B consists of TWO $(2)$ Questions. Answer All Questions. Each Question carries TWENTY $(25)$ marks.

$(50$ Marks$)$

Question B$1$

Identify FIVE $(5)$ factors that affect location decisions at the site level.

$(25$ marks$)$

Question B$2$

Starbucks faces fierce competition seeking a piece of its lucrative market share and the threat of consumer behavior changes, given its reputation rides on a singular product. Perform a SWOT analysis for Starbucks.

$(25$ marks$)$