Question: Segmentation and Target Market Develop a simple segmentation plan for FedEx brand. Use three variables, organized in groups of two. This should create three tables,

Segmentation and Target Market

  • Develop a simple segmentation plan for FedEx brand.
  • Use three variables, organized in groups of two. This should create three tables, or graphics. If you segment by variables A, B, and C, you'll have AB, AC, and BC. Clearly show the resulting segments in a table, or other graphical format.

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