Question: Segmentation variables are usually grouped into four categories: a . demographic, geographic, religion, and income. b . demographic, geographic, psychographic, and behavioristic. c . attitudes,

Segmentation variables are usually grouped into four categories:
a. demographic, geographic, religion, and income.
b. demographic, geographic, psychographic, and behavioristic.
c. attitudes, lifestyles, behaviors, and gender.
d. geographic, demographic, psychographic, and attitudes.
e. geopolitical, income, behavioristic, and psychographic.

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