Question: Select a B2C business analyze in detail customer base, segmentation technique, explain each profile through relevant examples. In the second portion of this analysis dig

Select a B2C business analyze in detail customer base, segmentation technique, explain each profile through relevant examples. In the second portion of this analysis dig deeper on the market strategies used to the target each customer segment highlight all the stages of consumer decision making journey for your product or service line. Critically evaluate how marketers are responding to the decision making process?

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