Question: Select a company at random, which may include the following: Conduct an external and internal situation analysis on the current company. Perform a SWOT analysis
Select a company at random, which may include the following:
- Conduct an external and internal situation analysis on the current company.
- Perform a SWOT analysis on the company.
- Choose the company's most important product and place it on the BCG Matrix. Ask the company what their best-selling product is or what makes them stand out from the competition, and use that for matrix placement. Have a reason for putting a product in a certain matrix, for example, why would a product be a cash cow? Now, do the same for their weakest product, and place it on the matrix using your reasoning.
- Next, think about all of the strategies we've studied (both corporate and competitive) and write down which one you'd use in this company. Justify your choice of one strategy over another with specific reasons.
- Finally how Covid-19 has influenced managerial issues of the organization? What is the organizations strategy to combat? Give your opinion on those strategies.
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