Select a Ramzan 2021 TVC. Identify the likely target market. Discuss whether the objective of the promotion
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Select a Ramzan 2021 TVC. Identify the likely target market. Discuss whether the objective of the promotion is to inform, persuade, or remind. What is being communicated in the promotion? Is it effective in communicating the message or just a regular Ramzan TVC? Give a critical analysis on the TVC message, jingle, theme, color scheme and objective achievement?
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Marketing Real People, Real Choices
ISBN: 978-0132913171
4th Canadian Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart, J. Brock Smith, Sylvain Charlebois, Bhupesh Shah
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