Question: Select a specific industry ( e . g . , Food, textile, healthcare, technology ) and design a comprehensive marketing research plan aimed at identifying
Select a specific industry eg Food, textile, healthcare, technology and design a comprehensive marketing research plan aimed at identifying consumer preferences and market trends. Your plan should include the following components:
Research Objectives: Clearly define the goals of the research.
Research Methodology: Explain the research design qualitative quantitative, or mixed methods sampling techniques, and data collection tools you would use.
Data Analysis Approach: Describe the techniques for analyzing both qualitative and quantitative data.
Implementation and Budget: Provide an estimated timeline and budget for conducting the research.
Ethical Considerations: Discuss the ethical issues and how you would address them in the research process.
Conclude by discussing how the insights gained from this research could influence marketing strategy and decisionmaking in the chosen industry."
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