Question: Select any multinational FMCG ( Fast Moving Consumer Goods ) company and explain the following based on Global Value Chain: ( 2 Mark each )

Select any multinational FMCG (Fast Moving Consumer Goods) company and explain the following based on
Global Value Chain:
(2 Mark each)
1. Explain in detail with examples the company selected importance of international trade documentation to
move optimal inventory without any costly delays, penalties and suitably matching global demand and supply.
2. Explain in detail companys platform to understand changing customer needs and wants and create inventories
that incorporate those changes and exceeds customer expectations.
3. Explain common INCOTERMS used by company on international trade platform for inventory management and
the strong reasons using it.
4. Explain in detail companys Integration of Inventory and Quality Management to reduce wastage and
variations, enhance effectiveness, efficiency and optimization.

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