Select the false statement.

Hashtags that trend on Twitter are a great example of external data.

Sources of data are irrelevant so long as they are put through a rigorous rinse$/$wash$/$scrub cycle to make the data true, valid and useful.

The terms data and information are often used interchangeably, yet raw data itself isn't always useful like information is$.$

Data brokers can be a useful source of consumer data.