Question: Separately you will be presenting your product launch (the other project due on 19 November). I'd advise you to build both projects together. You are

Separately you will be presenting your product launch (the other project due on 19 November). I'd advise you to build both projects together.

You are handling the annual update to your company's fitness watch. This year, you are adding several new features but the best of these is something your competitors don't have, a vaccine passport.

How will you get this launched with a market moving splash? Your plan needs to cover your promotion strategy, how and where you'll advertise, how you'll handle to launch event, sales channels, incentives to channel partners, etc.

You'll need a budget model and a profitability model as well.

Post launch day activities should finish your plan.

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