Shape the new future plan for marketing consider any below product and note we are not looking for existing plans come up with new creative things Surf-excel, rin, Lux, Lifebuoy, Fair & Lovely, Sunsilk, Lakm, Pepsodent, Closeup, BRU, Kwality Walls, Knorr and Kissan Consumer trends: 1. E-commerce receives a push 2. Adoption of Digital 3. An increased comfort with in-home self-grooming and DIY homecare 4. Increased family time 5. saving for another big pandemic

Choose any consumer trends from the above-mentioned for the brands mentioned above that can drive business growth and then conceptualize a marketing strategy for the below asspects for each trend you selected write below aspects: [ select at least 2 trends] 1. CONSUMER TREND/S YOUVE CHOSEN AND WHY? (150 words) 2. TARGET AUDIENCE AND THEIR PROBLEMS (150 words) 3. WHY IS IT IMPORTANT TO SOLVE THIS PROBLEM? (150 words) 4. PRODUCT DESCRIPTION (150 words) tell about some new innovation you want to see in that brand 5. COMMUNICATION CHALLENGE (200 words) 6. CONSUMER INSIGHT (100 words)