Question: Simona decides to order a pizza for dinner. Without much deliberation, she orders one from a pizzeria that is quite popular in the neighborhood. Which
Simona decides to order a pizza for dinner. Without much deliberation, she orders one from a pizzeria that is quite popular in the neighborhood. Which of the following types of purchases would this be considered?
a Behavioral influence
b Lowinvolvement
c Highinvolvement
d Experiential
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