simple answer about (Samsung tv) 1. Review your situation analysis, marketing objectives, and 4-P strategies, then answer these questions:

Who will you communicate with (target audience)?

What is your message?

Where will you communicate?

When will you communicate?

How will you communicate (media)?

2. How would you divide your communications efforts between these:

The marketing communications mix consists of four major tools: Rank them like number 1 , 2 ,3 and 4.

_____ Advertising. Any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor.

_____ Sales promotion. Short-term incentives to encourage purchase or sale of a product or service.

_____ Publicity. Nonpersonal stimulation of demand for a product, service, or business unit by planting commercially significant news about it in a published medium or obtaining favorable presentation of it upon radio, television, or stage that is not paid for by the sponsor.

_____ Personal selling. Oral presentation in a conversation with one or more prospective purchasers for the purpose of making sales.

3. Why did you divide it this way?