Question: So how do we utilize marketing strategies while managing our supply chain? August Reynolds Latham Well, there are three steps. They are: Understanding the customer,

So how do we utilize marketing strategies while managing our supply chain?
August Reynolds Latham
Well, there are three steps. They are:
Understanding the customer, understanding the supply chain, and aligning the supply chain and marketing strategy.
Understanding budgetary constraints, understanding buyer habits, and prioritizing profits.
Understanding the customer, understanding the supply chain, and emphasizing customer satisfaction.
So how do we utilize marketing strategies while managing our supply

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