Solve it correctly. Only Ty-ped answer.

1. Do some research and discuss how social enterprises/entrepreneurs like VFC differ from both NGOs and for-profit businesses?

2. How do the strategic goals for VFC and Freedom Wheels (FW) differ and how are they similar?

3. What marketing actions/tactics can VFC use to grow? Provide specifics and details.

4. Visit VFCs website, identify the success metrics posted there and evaluate their appropriateness. Suggest additional metrics you would use to measure success for VFC and FW, and explain why.

5. What would be the impact, measured in terms of the number of families that will forego receiving vehicle awards, of a decision to grow FW earnings by allowing it to retain (a) 30% of its net income; (b) 70% of its net income? What percent of its profits should FW be authorized to retain and why? Explain your thinking.

Hint for Q5: From Ex 2, you can get FW's net income (revenue-expenses). If FW retains, say 30% of this, that is how much less VFC will get from FW. From Ex 1 you know what VFC's expenses per awarded vehicle are. Using these 2 numbers, you can estimate how many fewer cars VFC will be able to award (will have to forego).