Some colors may be used in all countries, i.e., Caterpillar yellow, Marlboro's red chevron, Bluetooth, and JetBlue. Tiffany blue is trademarked. Colors may need to be adapted according to local cultural preferences.

Soft drink labels and color associated with good taste: Chinese associate brown. South Koreans and Japanese associate yellow. Americans associate red.

1- Discuss how the interpretation of colors vary from country to another.

2-The color GREY is percieved as of a low-value in some countries, while it resembles high image in other country. Which countries deal with GREY color as high, or low? Explain.

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Variation in Color Interpretation Across Countries The interpretation of colors can vary significantly from one country to another due to cultural his... View the full answer