Some differences between B$2$B $($Business$-$to$-$Business$)$ and B$2$C $($Business$-$to$-$Consumer$)$ decisions are:

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a $B2B$ and $B2C$ decisions are exactly the same

b $,B2C$ are made by professional buyers while B$2$B are made by end consumers

c B$2$B are made by professional buyers while B$2$C are made by end consumers

d Most B$2$C decisions are made by multiple people across various functional areas