Question: Some marketers offer each individual customer a different product, so each customer is essentially treated as a single segment. Which marketing approach does this represent?

Some marketers offer each individual customer a different product, so each customer is essentially treated as a single segment. Which marketing approach does this represent?

Question

3

options:

Undifferentiated marketing

Direct marketing

Differentiated marketing

One

-

-

one marketing

Niche marketing

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