Question: Some one please help me??? Q.1)The case examines the globalization initiatives of one of the most successful companies in China, the consumer appliance major, Haier
Some one please help me???
Q.1)The case examines the globalization initiatives of one of the most successful companies in China, the consumer appliance major, Haier Group Co. The case focuses on Haier's initiatives in the US market to establish itself as a major brand.
The case also provides information about the competition in the US consumer appliance market and its structure, and the strategies adopted by Haier to overcome the obstacles. The problems faced by Haier in the high-end market in the US consumer appliance industry and future prospects of the company in the US market are also discussed. The case also provides information on the Chinese consumer appliances market.
Issues:
Analyze the rationale behind, and the mechanism for, globalizing a home-grown business, and understand the possible benefits and pitfalls of doing so
Q.2)The case deals with iTunes, an Internet-based music retailing service launched by Apple Computers in early 2003. It provides detailed information about the changing dynamics of the music industry and analyzes the circumstances that led to the emergence of the online music distribution business. It also examines the impact of online music services on the industry in light of the problem of growing music piracy. The efforts made by several companies to launch legal services, and the reasons for their failure, are explored. The case then describes how Apple's iTunes provided a viable solution to the problems faced by the music industry and the customers. Finally, the case discusses the challenges facing iTunes, and its future prospects, in light of Apple's decision to launch its Windows version.
Issues:
Understand the structure and functioning of the music industry and analyze the evolving dynamics of the same
Q.3)This case examines the problems faced by Canada's leading airline company, Air Canada, during the 1990s that led to its filing for bankruptcy protection in 2003. It details the company's growth from its inception as a government owned entity in 1937 to becoming the 10th largest airline in the world by the 1990s. The case takes a look at the circumstances that led to Air Canada's merger with archrival Canadian Airlines International. It also covers the problems that cropped up after the merger and the remedial measures adopted. The case moves on to examine the various problems faced by Air Canada during the early 21st century, which forced it to seek creditor protection. Finally, it discusses the company's future prospects in light of its restructuring plan and the uncertainties that plague the Canadian and global airline industries.
Issues:
Understand the Canadian airline industry and the role played by the erstwhile state-owned monopoly player, Air Canada
Q.4)The case discusses the 'Organization 2005' program; a six-year long organizational restructuring exercise conducted by the US based Procter & Gamble (P&G), global leader in the fast moving consumer goods industry. The case examines in detail, the important elements of the restructuring program including changing the organizational structure, standardizing the work processes and revamping the corporate culture. The case elaborates on the mistakes committed by Durk Jager, the erstwhile CEO of P&G and examines the reasons as to why Organization 2005 program did not deliver the desired results. Finally, the case discusses how Alan George Lafley, the new CEO, accelerated the initiatives under the Organization 2005 program and revived P&G's financial performance.
Issues:
Gain insight into the common causes that contribute to steady decline over a period of time in the performance of a large multi-product multi-national company of high repute
Q.5)The case examines various strategies adopted by the US based Gateway Inc, a leading computer retailer, in its efforts to capture a sizeable market share in the consumer and small business segment in the US.
It discusses in detail the 'clicks-and-mortar' and 'beyond-the-box' strategies, their implementation by Gateway and their implications. The case also identifies the drawbacks of these strategies that resulted in their short-term success.
Finally, the case describes the 'new' strategy announced by Gateway in late 2002 and examines its implications for the company in 2003 and beyond.
Issues:
Identify and study the unique strategies adopted by a company to focus on a niche segment in order to succeed in the IT industry
Q.6)The case examines the growth of BMW, a business conglomerate based in Germany, into one of the leading automobile producers in the world by the 1990s. It critically examines the circumstances that led to the acquisition of the Rover Group by BMW and discusses the problems that surfaced after the acquisition. The case discusses the restructuring initiatives taken by BMW after the sale of Rover - particularly the product offensive strategy adopted by the company. It examines the results of the restructuring and discusses the future of BMW in the light of competition in the premium segment of the automobile industry and potential roadblocks caused by its strategies.
Issues:
Trends in the premium segment of global automobile market
Q.7)The case discusses Dell Computer Inc.'s (Dell) initiatives to build and strengthen its presence in the Chinese personal computer (PC) industry. It briefly details Dell's evolution over the years and examines the rationale for its entry into China. The case also examines the measures adopted by Dell to succeed in China and the ways in which it overcame the problems it faced while implementing its famous 'Direct Model' in the country. The reasons for Dell's rapid growth in China (especially the marketing initiatives) have been discussed in detail. The case ends with a brief note on the competition facing Dell (from players such as Legend) and its future prospects in China.
Issues:
Dynamics of the PC market in China and its attractiveness to multinational players
Q.8)The case examines the way in which Terry S. Semel turned around Yahoo! (Yahoo), one of the leading Internet companies in the world, which was in deep trouble in the fiscal 2001.
It discusses the problems faced by Yahoo before Semel joined the company.
The case then details several measures taken by Semel to turn Yahoo around including remaking the culture, introducing more subscription based services, entering into partnership deals, acquiring companies and more.
Issues:
Understand the problems in the business model of Internet companies that led to their downfall with particular reference to Yahoo
Examine the strategies that other Internet companies can deploy to revive themselves on similar lines of Yahoo
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