Question: Starbuck logistical process is complicated and time-consuming. The reason is coffee and other merchandise must be sourced from around the world. For instance, Starbucks owns

Starbuck logistical process is complicated and

Starbuck logistical process is complicated and time-consuming. The reason is coffee and other merchandise must be sourced from around the world. For instance, Starbucks owns a coffee farm. Purchased in 2013, Hacienda Alsacia is a 240-hectare coffee farm in Costa Rica that serves as a global Research and Development facility and working farm for Starbucks. The biggest challenge is how to ensure the finest quality of coffee beans from the farm to Starbucks Corporation's 16,700 retail stores, which serve some 50 million customers in 51 countries each week. Due to aggressive Starbuck growth, the supply chain organization had to focus on keeping up with that expansion. As a result, the costs of running the supply chain as well as operating expenses were rising very sharply. Adding to this predicament, along with other consumer-based businesses, Starbucks Coffee is feeling the shift in buying habits and expectations. Study Starbuck logistic and supply chain management and answer the following: a. Describe extensively Starbuck issues in the context of logistic and supply chain. b. Explain in details the meaning of "consumer habits and expectations change" for Starbuck. c. Suggest YOUR solutions to the problems faced by Starbuck

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