Question: start talking about which are the steps that a brand need to follow to start an expand strategy How to use the brand BMW to

start talking about which are the steps that a brand need to follow to start an expand strategy

How to use the brand BMW to go for different business STEP BY STEP

which are the steps BMW should study before expand into new business

the structure of the paper needs to be step by step

1. Introduction. Importance and reasons to expand

2. Basic steps to start and expand strategy

3. Example. BMW

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