Statistical Results Null hypothesis: There is not signicant difference in the proportions of subscribers who continue subscriptions after the trial period is over with four trial plans. Alternative hypothesis: There is a signicant difference in the proportions of subscribers who continue subscriptions after the trial period is over with four trial plans. Chi-Square Test for Association: 'Yes' 'No' No Discount Moderate Discount Substantial Discount Restaurant Card All Yes 24 30 38 51 143 35.75 35.75 35.75 35.75 3.8619 0.9248 0.1416 6.5052 No 76 7O 62 49 257 64.25 64.25 64.25 64.25 2.1488 0.5146 0.0788 3.6196 All 100 100 100 100 400 Chi-Square Test Chi-Sguare DF PValue Pearson 17.795 3 0.000 Likelihood Ratio 17.782 3 0.000