Step 1: Create content strategy calendar for two rival brands' 3-month posts (e.g., Coke vs. Pepsi, DD vs. Starbucks, Clif vs. Kind energy bar, etc.)Please select a brand's official social media channel and the example (Slide 9).The following website can be an inspiration.https://blog.hubspot.com/blog/tabid/6307/bid/33415/the-social-media-publishing-schedule-every-marketer-needs-template.aspxStep 2: Based on your conclusion to compare and contrast two brands in Step 1, invent a new brand to win the competition against existing brands in step 1, and design a flyer based on course contents.