STEP $2$: COMPETITOR MARKET SHARE

List target's top $5$ competitors according to market share and provide the share of each.

$1.$

$2.$

$3.$

$4.$

$5.$

STEP $3$: CREATE A PIE CHART ILLUSTRATING THE COMPETITIVE LANDSCAPE Using the market share figures collected in Steps $1$ and $2,$ create a pie chart to illustrate the market landscape. Your pie should equal $100\%.$ Therefore, be sure the data visual includes a slice labeled "other" to represent the other organizations that do not have a dedicated slice of the pie.

STEP $4$: GATHER COMPETITIVE INTELLIGENCE

Research unique factors and strategies that differentiate Target and each competitor in the marketplace. Factors should be a mix of consumer$-$focused differentiators as well as operational differentiators. Cite your sources.