Question: Steps you can follow to complete the task: Step 1: Select The Idea: What challenge or problem do you want to address or tackle? (Think
Steps you can follow to complete the task:
Step 1: Select The Idea:
- What challenge or problem do you want to address or tackle? (Think of something you are passionate about).
- Write the challenge statement:
- write a succinct one-sentence challenge statement that will guide you as you construct the business model canvas. Phrase the challenge statement as a question, such as how can we?
- As an example, an instructor works for a college that has 3000 students. Hes passionate about providing students with practical, job-ready knowledge and skills. His challenge statement, based on having so many students and a limited number of career planning advisors on staff, is:
"How can we effectively help 3000 students find the jobs and careers of their dreams?"
- What is the idea/ prototype:
- Use your experience and intuition to select a preliminary idea or solution
Step 2: Start building the model, using the business model canvas and its nine building blocks as our guide.
- (1) The Customer Segments Building Block:
- Identify the Customer Segments.
- Select Most Important Segment.
- (1) The Customer Segments Building Block:
- (2) The Value Propositions (VP) Building Block
- Identify your key customer segments primary jobs, pains, and gains
- Describe how your products and services will relieve your customers pain, accelerate your customers gains, and help them complete their job tasks.
- (2) The Value Propositions (VP) Building Block
- (3) The Channels:
- Identify and describe the Channels needed to deliver your Value Propositions to your most important Customer Segment.
- (3) The Channels:
- (4) The Customer Relationships:
- Determine and describe the type of relationships you will need to develop with your most important customer segment.
- Provide examples as it relates to both the customer acquisition process and the customer retention process.
- (4) The Customer Relationships:
- (5) The Revenue Streams:
- Identify and describe the Revenue Streams needed to deliver your Value
- (5) The Revenue Streams:
-
- (6) The Key Resources:
- Determine and describe the Key Resources you will need to deliver the Value Proposition. Provide specific examples whenever possible.
- (6) The Key Resources:
- (7) The Key Activities:
- Identify and describe the Key Activities required to deliver your Value Propositions to your most important Customer Segment.
- (7) The Key Activities:
- (8) The Key Partners:
- Determine and describe the Key Partnerships you will need to deliver the Value Proposition. Provide specific examples whenever possible.
- (8) The Key Partners:
- (9) The Cost Structure:
- Determine and describe the Cost Structure involved with delivering the
- Value Propositions to your key Customer Segment. Provide specific examples whenever possible.
- (9) The Cost Structure:
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