Question: Stock - It , a business that sells inventory tracking software sends its customers quarterly marketing emails about new product features. Stock - It then
StockIt a business that sells inventory tracking software sends its customers quarterly marketing emails about new product features. StockIt then groups customers according to whether they open the email and assigns their customer support to follow up with those who did not open the email. This is an example of which businesstobusiness segmentation method?
Valuebased segmentation
Technographic segmentation
Needsbased segmentation
Behavioral segmentation
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