Question: Studemeir Paint & Floors (SPF) has experienced net operating losses in its Other Flooring Products line during the last few periods. SPFs management team thinks

Studemeir Paint & Floors (SPF) has experienced net operating losses in its Other Flooring Products line during the last few periods. SPFs management team thinks that the store will improve its profitability if it discontinues the Other Flooring Products line. The operating results from the most recent period are:

Paint and Paint Supplies Carpet Other Flooring Products
Sales $ 193,700 $ 218,000 $ 197,000
Cost of goods sold 127,000 149,000 158,000

SPF estimates that store support expenses are approximately 25% of revenues.

Harish Rana, SPFs controller, states that while every sale has one purchase order, not every sales dollar requires or uses the same amount of store support activities. He conducts a preliminary investigation and his results and analysis are as follows:

Activity (cost driver) Paint and Paint Supplies Carpet Other Flooring Products
Order processing (number of purchase orders) 385 133 120
Receiving (number of deliveries) 37 175 59
Customer support (hours required per sale) 0.30 6.0 0.57

Harish estimates activity-cost rates for each activity as follows:

Order processing $ 123 per purchase order
Receiving 185 per delivery
Customer support 24 per hour

Required:

1. Prepare a product-line profitability report for SPF under the current costing system

2. Prepare a product-line profitability report for SPF using the ABC information the controller provides.

Prepare a product-line profitability report for SPF under the current costing system. (Loss amounts should be indicated by a minus sign. Round operating margin (loss) to 2 decimal places (i.e. 0.2134 should be entered as 21.34%).)

Paint & Paint Supplies Carpet Other Flooring Products
$0 $0 $0
Store support
Operating income (loss)
Operating margin (loss) % % %

Prepare a product-line profitability report for SPF using the ABC information the controller provides. (Loss amounts should be indicated by a minus sign. Round operating margin (loss) to 2 decimal places (i.e. 0.2134 should be entered as 21.34%). Round all other answers to nearest whole dollar.)

Paint & Paint Supplies Carpet Other Flooring Products
$0 $0 $0
Store support:
Total store support 0 0 0
Operating income (loss)
Operating margin (loss) % % %

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