Students are to consider some examples of unique or compelling marketing ideas that you have seen or heard of in different media. This could relate to a product or service you have recently come across, an election campaign strategy you noticed, or a new method of promoting a product/service you have witnessed. 

• Why is the chosen example unique?
• What aspect of the example did you find to be compelling?
• How does it relate to your current understanding of marketing?

Answer rating: 100% (QA)

One compelling marketing example that stands out to me is the Share a Coke campaign by CocaCola which was launched in various countries including the ... View the full answer