Question: Study the additional information below and answer the questions that follow. For the subsequent quantitative phase of the investigation, you would use a questionnaire prepared

Study the additional information below and answer the questions that follow. For the subsequent quantitative phase of the investigation, you would use a questionnaire prepared from the findings of the initial qualitative phase of the investigation. You intend to gather data from the employees of the ABC Limited. 13.1. Please outline your methodological choices for the subsequent quantitative phase of the investigation. Provide a comprehensive discussion of the sampling methodology for the quantitative phase of the proposed study. Your discussion should highlight among others, the population of the study, the nature and size of the sample, and the method of sampling for the study. (10 marks) 13.2. Critically discuss the data collection considerations for the quantitative phase of the proposed study. In your discussion, highlight how you would measure "consumer demand" "competitor activity" "management of selling prices in the context of higher input costs" and "the sales volume in the next financial year". (10 marks) 13.3. Critically discuss the main considerations for the analysis of data in the quantitative phase of proposed study. As part of your discussion, demonstrate how your research questions will be answered through your proposed method of data analysis

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!