STUKENT 2 Select Two Distribution Channels Based on your research, select two ideal distributors for the Odyssey Hip Pack. Click on a distributor's row to select it, and click the same row again to deselect it MIMIC Marketing Management = Results = Results ...... Round 7 Design the Line Extension O Distribution Channel Selections You have selected: 0 of 2 2 BUDGET $250,000 BALANCE $250,000 Distribution Channel Name Customer Traffic Customer Segments Revenue per Unit Customer Profile Scenario Inbox PXTN PXTN High Medium Baby Boomers (born 1944-1964) - 89 Gen X (born 1965-1980) -50% Millennials (born 1981-1996) - 19% Gen Z (born 1997-2015) - 239 $16.00 fashionable men & women busy lifestyles disposable incomes parents online shoppers The Aurora Backpack Lines Design the Premium Line Baby Boomers (born 1944-1964) - 11% brand conscious women students SIS STITCH Sis Stitch Medium $19.00 trendsetters disposable incomes Select Pricing Gen X (born 1965-1980) - 99 Millennials (born 1981-1996) - 22 Gen Z (born 1997-2015) -58% online shoppers Select Target Customer Segments Select Distribution Channels NULA women young adults fashionable busy lifestyles online shoppers Nula Baby Boomers (born 1944-1964) -2% Gen X (born 1965-1980) - 89 Millennials (born 1981-1996) - 35% Gen Z (born 1997-2015) -55% High $18.00 Conduct Annual Budgeting trendsetters Baby Boomers (born 1944-1964) - 32% Gen X (born 1965-1980) - 445 athletes men professionals Outdoorsy Rebel Outfitters Rebel lOutfitters High $18.00 in-store shoppers Millennials (born 1981-1996) -15% Gen Zborn 1997-2015) -9% fashionable Baby Boomers (born 1944-1964) -25% price conscious women fashionable o CORCHA SAVANNAH Georgie & Savannah Medium $17.00 Gen X (born 1965-1980) - 28% Millennials (born 1981-1996) - 25% Gen Z (born 1997-2015-22 organizers travelers online shoppers Back Continue> Run Simulation Resources Reading Assist STUKENT 2 Select Two Distribution Channels Based on your research, select two ideal distributors for the Odyssey Hip Pack. Click on a distributor's row to select it, and click the same row again to deselect it MIMIC Marketing Management = Results = Results ...... Round 7 Design the Line Extension O Distribution Channel Selections You have selected: 0 of 2 2 BUDGET $250,000 BALANCE $250,000 Distribution Channel Name Customer Traffic Customer Segments Revenue per Unit Customer Profile Scenario Inbox PXTN PXTN High Medium Baby Boomers (born 1944-1964) - 89 Gen X (born 1965-1980) -50% Millennials (born 1981-1996) - 19% Gen Z (born 1997-2015) - 239 $16.00 fashionable men & women busy lifestyles disposable incomes parents online shoppers The Aurora Backpack Lines Design the Premium Line Baby Boomers (born 1944-1964) - 11% brand conscious women students SIS STITCH Sis Stitch Medium $19.00 trendsetters disposable incomes Select Pricing Gen X (born 1965-1980) - 99 Millennials (born 1981-1996) - 22 Gen Z (born 1997-2015) -58% online shoppers Select Target Customer Segments Select Distribution Channels NULA women young adults fashionable busy lifestyles online shoppers Nula Baby Boomers (born 1944-1964) -2% Gen X (born 1965-1980) - 89 Millennials (born 1981-1996) - 35% Gen Z (born 1997-2015) -55% High $18.00 Conduct Annual Budgeting trendsetters Baby Boomers (born 1944-1964) - 32% Gen X (born 1965-1980) - 445 athletes men professionals Outdoorsy Rebel Outfitters Rebel lOutfitters High $18.00 in-store shoppers Millennials (born 1981-1996) -15% Gen Zborn 1997-2015) -9% fashionable Baby Boomers (born 1944-1964) -25% price conscious women fashionable o CORCHA SAVANNAH Georgie & Savannah Medium $17.00 Gen X (born 1965-1980) - 28% Millennials (born 1981-1996) - 25% Gen Z (born 1997-2015-22 organizers travelers online shoppers Back Continue> Run Simulation Resources Reading Assist