Question: Subject: Consumer behavior Forum (Individual work) - 15% (Content post: 10%, Comment post: 5%) Start: Week 1 Due Date: Week 4 Learning Outcomes CLO2 -

Subject: Consumer behavior

$Subject: Consumer behavior Forum (Individual work) - 15\% (Content post: 10\%, Comment$

Forum (Individual work) - 15\% (Content post: 10\%, Comment post: 5\%) Start: Week 1 Due Date: Week 4 Learning Outcomes CLO2 - Evaluate the importance of internal and extemal influences in consumer behavior. Instructions 1. This is individual work. 2. Look for an example of an advertisement showcasing the element(s) of SDGs*. The advertisement should be within 5 years. You may choose any medium that may interest you. a. Relate which SDG(s) is showcased in the ad. Explain. (3 Marks) b. Explain the objective(s) of the advertisement. (3 Marks) c. Describe the advertising appeal used in the advertisement. (3 Marks) d. Evaluate the advertisement in terms of its appropriateness and effectiveness to influence consumers. Support your answer with at least TWO (2) reasons. 6 Marks) "To read further on SDGs, please visit https://sdgs.un.org/goals Maximum Word Count: 500 words

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