SUBJECT: TECHNOLOGY MANAGEMENT, PLS ANSWER ASAP, TQ!

ONLY ANSWER Q3 C

Q3 BTJ, LLC is an R&D companies formed by two scientist engineers. The principals develop and patent technology that they are anxious to commercialize. They recruit ASIQ to assist them. The facts that stand out are: The technology promises to perform 20-30% better than current products in the target market niche, and it will be 30% cheaper to manufacture. Current annual revenue for the products in the market niche is roughly $200,000,000 in the United States. The inventors want to continue as an R&D business and do not want to start up a business to manufacture and market their technology. The products that will use the technology are a logical extension of existing product lines already sold wholesale to retailers. The technology will require a proof of concept in order for a substantive commercializing transaction to take place. (Source: asiqllc.com, 2021) (a) Identify the best acqusition method for the technology developed by BTJ, LLC. (2 marks) (b) Justify the method selected in Q3(a). (4 marks) (c) Compare the method in Q3(a) with other acquisition methods. (15 marks)