Question: Submit a 2 - page paper in which you create the marketing persona chart and describe your target market for your smartwatch company in the

Submit a 2-page paper in which you create the marketing persona chart and describe your target market for your smartwatch company in the wearable industry. This paper will have four sections: a targeted market and segmentation description, customer insights, a customer persona chart, and incorporating market segments into marketing strategy. Your paper needs to be in APA format and include a title page and a reference list. For the persona chart, you can build your own or find a free chart-making resource on the Internet. Look at the special instructions for generating an AI image for your consumer persona.
Section 1: Smartwatch Company Targeted Market and Segmentation (2-3 paragraphs)
Describe the targeted market and include the segmentation information. You can use the resources from the Discussion Board to research a specific area. Be sure to include the four segmentation sections: Demographics, Geographics, Psychographics, and Behavior.
Section 2: Customer Insights (1-2 paragraphs)
B2B Option
Explain how smartwatches improve communication and collaboration for B2B customers.
Discuss the most important features for the B2B customer in a smartwatch workplace productivity.
Compare the security features and data privacy controls essential for your B2B customers when considering smartwatches for their employees.
B2C Option
Explain what motivates your consumers to purchase smartwatches.
Discuss the consumer's daily routine or usage of the smartwatch.
Compare the most critical factors consumers consider when purchasing a smartwatch.
Section 3: Create a Consumer Persona Chart based on your research.
Create a chart with 7-12 sections describing your targeted market's attributes and segments.
Section 4: Incorporating Market Segments to Marketing Strategy (1-2 paragraphs)
Demonstrate how your company's marketing strategy is related to the demographics, geography, psychographics, behavior, customer insights, and customer persona chart.
Special Instructions: Customer Persona AI-Image
How to create a customer persona profile picture using AI:
Step 1: Define Your Customer Persona
Identify the Key Attributes: Determine the demographics (e.gt., age, gender, occupation, etc.), psychographics (e.g., interests, values, lifestyle), and behavioral traits (e.g., buying habits, preferred channels) of your smartwatch consumer persona.
Step 2: Choose your AI Tool
Select an Ai Image Generator: Use tools Like (Deep Dream Generator, Dezgo, Magic Studio, or others) These platforms can generate images based on textual descriptions.
Step 3: Generate the Image
Input Description: Provide a detailed textual description of the AI Tool. For example, 25 to 35-year-old women, tech-savvy, urban professional, values fitness and convenience, prefer sleek and functional watches.
Step 4: Refine and Edit
Review and Select: Choose the most accurate generated image from the outputs to represent your customer persona.
Edit if Necessary: Use image tools like Photoshop or GIMP to make necessary adjustments to match your personas profile better.
Step 5: Integrate into Consumer Persona Profile
Add to Profile: Incorporate the AI-generated image into your customer persona profile document for your smartwatch company.
Annotate: Ensure your image is labeled with relevant attributes and characteristics defining your smartwatch company's customer persona.

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