Question: Switching costs may Question 3 Answer a . drive early entrants out of the market. b . make it easy for later entrants to win

Switching costs may
Question 3 Answer
a.
drive early entrants out of the market.
b.
make it easy for later entrants to win business.
c.
make it difficult for later entrants to win business.
d.
give later entrants a cost advantage over early entrants.

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