SWOT analysis Internal Assessment of the Organization What are our strengths? What are our weaknesses? . Manufacturing efficiency? . Outdated facilities? . Skilled workforce? . Inadequate R&D? . Good market share? . Obsolete technologies? . Strong financing? . Weak management? . Superior reputation? . Past planning failures? SWOT Analysis What are our opportunities? What are our threats? . Possible new markets? . New competitors? . Strong economy? . Shortage of resources? . Weak market rivals? . Changing' itarket tastes? . Emerging technologies? . New regulations? . Growth of existing market? . Substitute products? External Assessment of the Environment

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What are our strengths? Manufacturing efficiency? . . Skilled workforce? Good market share? Strong financing? Superior reputation? What are our opportunities? Possible new markets? Strong economy? Weak market rivals? . Emerging technologies? Growth of existing market? SWOT analysis Internal Assessment of the Organization SWOT Analysis What are our weaknesses? Outdated facilities? Inadequate R&D? Obsolete technologies? Weak management? Past planning failures? What are our threats? New competitors? Shortage of resources? Changing arket tastes? New regulations? Substitute products? External Assessment of the Environment What are our strengths? Manufacturing efficiency? . . Skilled workforce? Good market share? Strong financing? Superior reputation? What are our opportunities? Possible new markets? Strong economy? Weak market rivals? . Emerging technologies? Growth of existing market? SWOT analysis Internal Assessment of the Organization SWOT Analysis What are our weaknesses? Outdated facilities? Inadequate R&D? Obsolete technologies? Weak management? Past planning failures? What are our threats? New competitors? Shortage of resources? Changing arket tastes? New regulations? Substitute products? External Assessment of the Environment