Question: t Apply Your Knowledge To review chapter content related to each question, refer to the indicated Learning Objective. 7.1. Given the strict limits on length,

t Apply Your Knowledge To review chapter content

t Apply Your Knowledge To review chapter content related to each question, refer to the indicated Learning Objective. 7.1. Given the strict limits on length, should all your micro- blogging messages function as teasers that link to more detailed information on a blog or website? Why or why s not? [LO-1] 7.2. Can your company stay in control of its messages if it stay off social media? Why or why not? [LO-2] 7.3. Is leveraging your connections on social networks for business purposes ethical? Why or why not? [LO-3] 7.4. If one of the benefits of blogging is the personal, intimate style of writing, is it a good idea to limit your creativity by adhering to conventional rules of grammar, spelling, and mechanics? Why or why not? [LO-6] 7.5. What are some ways the president of a hiking equipment be company could use Twitter to engage potential custom- ers without being overtly promotional? [LO-6]

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